- The Complete Research Material is averagely 26 pages long and it is in MS Word Format, it has 1-5 Chapters.
- Major Attributes are Questionnaire, Data Analysis,Abstract.
- Study Level: BTech, BSc, BEng, BA, HND, ND or NCE.
- Full Access Fee: ₦4,000
Get the complete project »

ABSTRACT
Television and advertising together present a lethal combination and has become an integral part of modern society .It is the most convenient route to reach not only consumers but also the students. Students are manipulated by advertisement promise that the product will do something special for them which will transform their life. The present study was conducted on 100 students, studying in class 9th-12th, to know the impact of T.V. advertisement on their buying pattern. The results revealed that advertisements played a vital role in introducing a new product in the family list & making better choice during shopping. Majority of the respondents after watching an advertisement wanted to buy the new brand introduced in the market, they were disappointed when they were not allowed to buy products of their choice and were of the opinion that TV commercials helped them to make better choice during shopping. Students utilized their pocket money received every month for shopping. The main items purchased from the pocket money were- food, cosmetics, gifts and cards. They mostly went to shopping with parents .Students planned their shopping after discussion with family members. In purchase of food items, stationary, cosmetics and toiletries, students were influenced by TV commercials. In case of clothing they were guided by fashion, friends and boutiques. The respondents preferred to buy branded and standardized products which are more advertised on Television.
You either get what you want or your money back. T&C Apply

You can find more project topics easily, just search
-
SIMILAR MASS COMMUNICATION FINAL YEAR PROJECT RESEARCH TOPICS
-
1. The Role Of Mass Media In Educational Development In Nigeria (A Case Study Of NTA Enugu)
» CHAPTER ONE 1.0 INTRODUCTION Mass media has assumed a very important position in the educational development in Nigeria. This accounts for the introdu...Continue Reading »Item Type & Format: Project Material - Ms Word | 57 pages |
Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
-
2. THE EFFECTS OF CARTOON ADVERTS ON CHILDREN (A CASE STUDY OF TOM AND JERRY)
» CHAPTER ONE INTRODUCTION 1.1 Background of the study Children have become MUCH more interested in cartoons, over many years and it has become a primar...Continue Reading »Item Type & Format: Project Material - Ms Word | 58 pages |
Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
-
3. A GENDER ANALYSIS OF NIGERIA’S MILLENNIUM DEVELOPMENT GOALS IMPLEMENTATION REPORTS
» Abstract For more than a decade now, one of the centerpieces of socio economic development, and foreign aid has been the effort to attain the Millenni...Continue Reading »Item Type & Format: Project Material - Ms Word | 110 pages |
Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
-
4. AN EXAMINATION OF THE USAGE OF INFORMATION AND COMMUNICATION TECHNOLOGY BY THE ACADEMIC STAFF OF AHMADU BELLO UNIVERSITY, ZARIA, NIGERIA
» Abstract The study examined usage of basic computer applicationsand awareness, access and utilizationof academic e resources, as well as the challenge...Continue Reading »Item Type & Format: Project Material - Ms Word | 123 pages |
Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
-
5. A COMPARATIVE STUDY ON “THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCASTING” (A CASE STUDY OF THE ESBS ENUGU )
» CHAPTER ONE THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCAST / PRINT 1.1 INTRODUCTION Pidgin English came into existence as a result of the coming of the...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages |
Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
-
6. IMPERATIVE FOR THE APPLICATION OF DESKTOP PUBLISHING IN CREATING PUBLIC AWARENESS FOR THE ENROLMENT INTO PRINTING TECHNOLOGY PROGRAMME FOR KADUNA STAT...
» CHAPTER ONE 1.0 INTRODUCTION 1.1 Background of the Study Relevant literature revealed that Johannes Gutenberg invented the printing press and independ...Continue Reading »Item Type & Format: Project Material - Ms Word | 45 pages |
Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
-
7. THE MISUSE OF THE ENGLISH ARTICLES IN SELECTED NIGERIAN NEWSPAPER
» ABSTRACT The English article system is a complex system that is nevertheless indispensable for users of English. The articles perform several importan...Continue Reading »Item Type & Format: Project Material - Ms Word | 73 pages |
Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
-
8. INTERROGATING THE GIRL CHILD’S IDENTITY IN STEPHANIE LINUS “DRY” AND EMEKA NWABUNZE’S “CHILD NOT BRIDE”
» TABLE OF CONTENTS Title page i Certification ii Dedication iii Acknowledgements iv Table of Contents v Abstract vii CHAPTER ONE: INTRODUCTION 1.1 Back...Continue Reading »Item Type & Format: Project Material - Ms Word | 66 pages |
Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
-
9. COMPARATIVE STUDY OF THE PERFORMANCES OF GOVERNMENT OWNED AND PRIVATELY OWNED BROADCASTING MEDIA ORGANIZATION (A STUDY OF FRCN AND RAYPOWER FM ENUGU)
» Abstract This project examines the comparative study of the performances of government owned and privately owned broadcasting media organization (A st...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages |
Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
-
10. INFLUENCE OF AKBC TV PUBLIC ENLIGHTENMENT PROGRAMMES ON RESIDENTS OF UYO METROPOLIS
» ABSTRACT This study attempts to educate the public on the “influence of AKBC TV public enlightenment programmes on residents of Uyo metropolis. ...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages |
Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT