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ABSTRACT
This study examines critically constraints
to marketing fish and fish product by farmers in Afikpo north l. g. a
of Ebonyi state. It has been observed that fish marketing in Afikpo
north l. g. a of Ebonyi state urban is a lucrative venture. Although,
fishes are marketed in different forms either as fresh, smoked or dried
fish. Marketers have lots of challenges, which the researcher has tried
to proffer solutions to as attested by the majority of the respondents.
The researcher used primary and secondary methods of data collection to
gather the needed data. The data obtained through questionnaires were
presented in tables and analyzed using the simple percentage. The
findings have also shown that factors which militate against successful
marketing of fish in Afikpo north l. g. a of Ebonyi state are: price,
bad infrastructure. The study recommends that Fish marketers should form
a co-operative society to enable them obtain loan from financial
institutions so as to expand their marketing activities. Government and
private organization should encourage fish marketers by building an
organized market and effecting free trade within the study area
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SIMILAR MARKETING FINAL YEAR PROJECT RESEARCH TOPICS
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