CHAPTER ONE

INTRODUCTION

1.1      Background of the study

Film is a series of moving picture recorded with sound that tells a story, shown on the television or at the Cinema.  As part of Mass Communication, it involves the use of vision and sound (audio-visual) in transmitting and disseminating its messages. The messages can be used in educating, informing, entertaining and socializing its target audience. One of the most debated aspects of film is extent to which violence of the film influences social behaviour.  Also there has been scant scientific evidence to prove causal relationships such as one between violence of film and increase in crime rate.  However, from the earliest days of medium, adults have expressed concern about the influence of film on the youth.  Parent have shown anxiety about the influence of violence of film on youth, since at that age, a child’s social adjustment or mental health is affected.  A cursory look shows that so many films are full of vices like shooting, killing and harassment.  It was therefore, the aim of this study to show a nexus between the rising rate of crime amongst youth and that of film violence viewer sly in Enugu urban. Nollywood is the name attributed to Nigeria's movie industry. By definition it is Nigeria's movie industry by Nigerian production teams for the Nigerian people. Nollywood has over the years become a world phenomenon, as its movies are being sold in Ghana, Togo, Kenya, Uganda and South Africa as well as Jamaica, USA and the UK to name a few. Now the name itself had caused a bit of a protest in the earlier days, as a lot of Nigerians felt it was imported and derived from Hollywood and Bollywood. (Not really a bad feat as these is the two heavy weights in the movie industry internationally) There was also that little issue of the name being coined by a foreigner, some didn't like it, but the good thing is that Nollywood as a name has moved far beyond these earlier hiccups, no-one actually thinks twice about the origin of the name today. It has become accepted that Nollywood applies to the Nigerian Movie Industry.

1.2 STATEMENT OF THE PROBLEM

The boom in home Nollywood productions and the corresponding audience interest have attracted a lot of attention to the sector. There is hardly any newspaper in Nigeria that does not devote space to this phenomenon. A lot has been written on the technical quality and aesthetics of the home video productions. The slants of the comments have always been against the emphasis on sex, violence, fetishism and other negative tendencies. Similarly, the production quality of these films has also been severely criticized.

1.3 OBJECTIVE OF THE STUDY

This study is aimed at the following

The main aim of this study is to analyze the influence of Nollywood on lifestyle of youths in enugu urban area

1.   To ascertain the film-type and content that has mega true impact on the youth.

2.   To find out the rate of influence by violence film

3.   To ascertain the efforts of the film censorship Commission to find a lasting solution to the problem of film violence on the youth.

1.4 RESEARCH HYPOTHESES

For the successful completion of the study, the following research hypotheses were formulated by the researcher;

H0: Youth who watch Nollywoods on television are affected by the messages.

H1:  Youth who watch Nollywoods on television are not affected by the message 

H02: The film censorship commission of Nigeria is taken some effective measure to reduce the effect of Nollywoods on the youth

H2: the film censorship commission of Nigeria is not taken any effective measure to reduce the effect of Nollywoods on the youth.

1.5 SIGNIFICANCE OF THE STUDY

This study is very important in many aspects because the future of Nigeria is in the hands of youth who are being destroyed by the violence they are exposed to on films. Also if there groups is protected by regulating what they view or produce, it focus the mind of youth towards things that will bring peace and progress to the nation.

1.6 SCOPE AND LIMITATION OF THE STUDY

The scope of the study covers influence of nollywood on lifestyle of youth. The researcher encounters some constrain which limited the scope of the study;

 a) AVAILABILITY OF RESEARCH MATERIAL: The research material available to the researcher is insufficient, thereby limiting the study

b) TIME: The time frame allocated to the study does not enhance wider coverage as the researcher has to combine other academic activities and examinations with the study.

c) Organizational privacy: Limited Access to the selected auditing firm makes it difficult to get all the necessary and required information concerning the activities

 1.7 DEFINITION OF TERMS

EFFECT:- Change in attitude and behavior in individual, as a result of expert to persuasive message carried by the mass media.

FILM:- Moving picture of real event shown for example on television

YOUTH:- A young human being from the time of birth to the completion of body development

1.8 ORGANIZATION OF THE STUDY

This research work is organized in five chapters, for easy understanding, as follows

Chapter one is concern with the introduction, which consist of the (overview, of the study), historical background, statement of problem, objectives of the study, research hypotheses, significance of the study, scope and limitation of the study, definition of terms and historical background of the study. Chapter two highlights the theoretical framework on which the study is based, thus the review of related literature. Chapter three deals on the research design and methodology adopted in the study. Chapter four concentrate on the data collection and analysis and presentation of finding.  Chapter five gives summary, conclusion, and recommendations made of the study

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