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ABSTRACT
This study was carried out to investigate the role of participatory communication in the operation and activities of Cooperative Societies in Kaduna Metropolis. The aim of the study is to view how sustainable empowerment and development is deliverable through participatory communication that enables the poor and low income earners to harness their human and natural resources effectively and engaged them into productive ventures through owners’ cooperatives. The study raised three objectives and three research questions that teased out the justification of the study. The modernasition theory was previewed and the bottom-top approach to development was conceptualized as relevant to the study. Literature on sustainable development, participatory approach, participatory communication, participatory learning and action (PLA), cooperative operations and other related literatures were reviewed. A survey method was employed by the study with a population of 3000 respondents and participants consisting members and non-members of cooperatives societies. The research method included cluster sampling technique, questionnaire, focus group discussion, participatory learning and action (PLA) games and exercises and participant observation. The major findings from the study among others showed that operations and activities of cooperatives are premised on dialogic or communication processes that are characterized by inclusion, equal partnership, transparency, sharing power, sharing responsibility, self sacrifice and investments which engenders self sustainable growth and development among members
CHAPTER ONE
BACKGROUND TO THE STUDY
1.0 Introduction
Nigeria over the years has been plagued by poverty, which made the country to be ranked
amongst the poorest in the world, despite its huge wealth of petroleum and natural resources. This sad
situation is comparable to the proverbial paradox of a hen that is lying hungry on a heap of guinea corn.
The present situation undoubtedly is that a substantial population of Nigeria is living below the poverty
line.
Statistics on Nigeria’s poverty situation by the UNDP Human Development Report for the year
2011 is quite alarming. Latest report from the United Nations (2011) indicates that the Nigerian
government has failed to improve the well-being of majority of its population despite gain in democratic
transition. The report which examined progress on multiple social development scored Nigeria below
average in every aspect of the country’s surveyed Humanitarian Profile (HP) that includes health care,
adult literacy, malnutrition, water and sanitation, maternal mortality and disaster management – floods
and lead poisoning. Coming on the heel of Nigeria’s crucial general election, the HP report shows that
more than 90 millions Nigerians are “multi-dimensionally poor” – deprived of basic health, education
and living standards.
The UNDP (2011) ranked Nigeria 142 out of 169 countries on the United Nations Human
development index. On health, only 39 percent of the Nigerian population has access to improved
sanitation facilities. Breakdown in social infrastructure and health system, poor hygiene and la
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SIMILAR MASS COMMUNICATION FINAL YEAR PROJECT RESEARCH TOPICS
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1. THE PRESS IN NIGERIAN POLITICS ANALYSIS OF ISSUES AND PATTERNS OF NEWS COVERAGE
» CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY The development of Nigerian politics is interwoven with that of the press. The early press, n...Continue Reading »Item Type & Format: Project Material - Ms Word | 70 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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2. COMMUNICATION AS A TOOL FOR ENHANCING ORGANIZATIONAL PERFORMANCES
» ABSTRACTThe title of this project is communication as a tool for enhancing organizational performance. The aim of this study was to investigate the co...Continue Reading »Item Type & Format: Project Material - Ms Word | 50 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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3. AN ANALYSIS OF CORPORATE SOCIAL RESPONSIBILITY PRACTICES OF GSM OPERATORS IN NIGERIA
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4. DRAMA AS A TOOL FOR ADDRESSING GENDER INEQUALITY IN NIGERIA: A STUDY OF TESS ONWUEME’S THE BROKEN CALABASH
» TABLE OF CONTENTS Title Page Certification ii Dedication iii Acknowledgment iv Table of contents vi Abstract ix CHAPTER ONE: INTRODUCTION 1.1 General ...Continue Reading »Item Type & Format: Project Material - Ms Word | 85 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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5. THE INFLUENCE OF SOCIAL NETWORKING ON STUDENT ASSOCIATIONS’ ELECTIONEERING CAMPAIGN, A STUDY OF THEATRE AND PERFORMING ARTS STUDENTS ASSOCIATION ...
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6. CHALLENGES OF THE FREEDOM OF INFORMATION BILL TO THE BROADCAST MEDIA (CASE STUDY OF NTA, UYO )
» CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY The idea of good teacher for each individual is variable. Students´ perception, opinions an...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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7. INFORMATION TECHNOLOGY AND THE CHANGING ROLE OF MASS MEDIA IN NIGERIA
» CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY Mbadugha (2000:48) defined information technology (IT) as the application of technology to inform...Continue Reading »Item Type & Format: Project Material - Ms Word | 67 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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8. TELEVISION ADVERTISING AND UNIUYO UNDERGRADUATE STUDENTS PURCHASING PREFERENCE FOR INDOMIE NOODLES
» ABSTRACT The study investigated Television Advertising and Uniuyo Undergraduate Students Purchasing Preference for Indomie Noodles. Two hundred and fi...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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9. MEDIA OWNERSHIP AND ITS’ INFLUENCE ON EDITORIAL POLICY
» ABSTRACT The ownership of a media house is one of the factors that its influences its ability to properly carry out its public role effectively. The e...Continue Reading »Item Type & Format: Project Material - Ms Word | 49 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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10. BROWN ENVELOPE SYNDROME AND ITS EFFECTS ON THE IMAGE OF THE NIGERIAN JOURNALISTS: A CASE STUDY OF THE NIGERIAN UNION OF JOURNALISTS
» ABSTRACT Brown envelope syndrome is identified as being common among Nigerian journalist. This study focuses on examining the brown envelope syndrome ...Continue Reading »Item Type & Format: Project Material - Ms Word | 62 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT