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CHAPTER ONE
INTRODUCTION
1.1. Background of the study
This chapter gives us an introduction to the research „‟Impact of Breath away (CRBC TV) as related to children behavioral problems (A study of Yakurr Local Government Area).
The mass media is the means of passing information through the use of various channels or media (television, radio, newspaper e.t.c.) to a large heterogeneous crowd. The mass media is a significant force in modern culture, communities and individual are bombarded constantly with messages from a multitude of sources mainly television, billboard and magazine. The messages of the media promote not only moods, attitudes and a sense of what is and not important. In this study we are focusing on the electronic form of communication.
The television is a system of sending and receiving pictures and sound by means of electronic signals transmitted through wires and optical fibers or by electronic magnetic radiation. Television is the most widespread form of communication in the world. These widespread availability and exposure makes the television the primary focus of most mass media discussions. Therefore television plays a role in grooming of culture or social behavior of lives.
Television has become one of the most powerful times activity ever since its birth in Nigeria it has shared pattern of behavior. Television has educated, informed entertained individuals in so many ways. Television has also brought about cultural pollution of cultural beliefs and norms. Television Is a telecommunication for transmitting in receiving moving images that can be monochrome (black and white) or colored with or without accompanying sound. Television may also refer specifically to a television set, television programming or television transmission.
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SIMILAR MASS COMMUNICATION FINAL YEAR PROJECT RESEARCH TOPICS
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1. THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MAL...
» CHAPTER ONE INTRODUCTION 1.1. BACKGROUND TO THE STUDY It is a common belief that advertising is as old as human history, yet as a promotional tool, it...Continue Reading »Item Type & Format: Project Material - Ms Word | 144 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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2. THE IMPACT OF SOCIAL MEDIA ON THE STUDENTS OF OSUN STATE POLYTECHNIC, IREE
» CHAPTER ONE 1.0 Introduction 1.1 Background of the Study The student of Osun State Polytechnic Iree, existence has continued to move from archaic ways...Continue Reading »Item Type & Format: Project Material - Ms Word | 61 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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3. INFLUENCE OF ADVERTISEMENT REVENUE ON PROGRAMMES AND SERVICES DELIVERY IN KADUNA STATE TELEVISION (K.S.T.V.)
» CHAPTER ONE 1.0 INTRODUCTION 1.1 Background of the study A symbiotic relationship exists between the media and big business who in the final analysis ...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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4. THE IMPACT OF NEW MEDIA ON 2015 GOVERNORSHIP ELECTION: A CASE STUDY OF IN DELTA STATE
» ABSTRACT This study investigated the impact of social media on political advertising during the 2015 governorship election in Delta State. The researc...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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5. THE ROLE OF RADIO IN THE POLITICAL MOBILIZATION OF RURAL AREAS IN NIGERIA (CASE STUDY OF NJIKOKA L.G.A)
» CHAPTER ONE INTRODUCTION 1.1 Background of the Study The Mass Media made up of print and electronic play a huge role as veritable instruments of commu...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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6. IMPACT OF PUBLIC RELATIONS ON A CORPORATE ORGANISATION (A STUDY OF FIRST BANK OF NIGERIA PLC ENUGU ZONAL HEADQUARTERS)
» Abstract This work is aimed at looking into the impact of public relations in First Bank of Nigeria PLC Enugu Zonal Headquarters. First Bank is a corp...Continue Reading »Item Type & Format: Project Material - Ms Word | 57 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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7. INFLUENCE OF ONLINE NEWS ON THE TRADITIONAL NEWSPAPER PATRONAGE
» Abstract The core objective of this research was to examine the influence of online news on the traditional newspaper patronage among University of Ib...Continue Reading »Item Type & Format: Project Material - Ms Word | 50 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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8. LANGUAGE ATTITUDES AMONG TEENAGERS AND ITS EFFECT
» CHAPTER ONE INTRODUCTION 1.1 Background of the Study In the time past, language attitudes has been analyzed and debated upon with respect to how langu...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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9. THE IMPACT OF RADIO PROGRAMMES IN IMPROVING THE EDUCATIONAL SYSTEM IN NIGERIA: A CASE STUDY OF ESBS/IMT POLY AIR PROGRAMME
» ABSTRACT Development is the process of moving the world or mobilizing communities as a whole to engage in the task of self improvement with the availa...Continue Reading »Item Type & Format: Project Material - Ms Word | 62 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT
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10. RADIO LISTENING HABITS OF STUDENTS IN HIGHER INSTITUTIONS OF LEARNING
» CHAPTER I 1.0 INTRODUCTION 1.1 BACK GROUND OF THE STUDY The Nigerian society is a heterogeneous one with divergent communication need, coupled with th...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages | Instant Download | Chapter 1-5 | MASS COMMUNICATION DEPARTMENT