PRINT MEDIA COVERAGE OF RURAL DEVELOPMENT PROJECT IN AKWA IBOM STATE: A COMPARATIVE STUDY OF THE PUNCH AND PIONEER NEWSPAPER

PRINT MEDIA COVERAGE OF RURAL DEVELOPMENT PROJECT IN AKWA IBOM STATE: A COMPARATIVE STUDY OF THE PUNCH AND PIONEER NEWSPAPER

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ABSTRACT

The study was undertaken on print media coverage on rural development project in Akwa Ibom State was conceived by the author. The study which was content analytical by design had a sample size of 204 issues and edition obtained from punch and pioneer newspapers. Study’s findings revealed that development projects in terms of health, rural development which are necessary to the masses were not focused upon. To add again rural areas were not promptly paid attention. Consequently, there was unbalance report. Based on this the study recommended that the newspaper should cover basis development projects such as health and rural development. Then, rural areas should be focused and unbalance report should be avoided

CHAPTER ONE

INTRODUCTION

1.1  Background to the story

 Rural development project has been the issue of serious concern to the government and people of Nigeria. This because virtually all rural need development. Consequently government always in it budget plight of rural drivellers. Rural development has always preoccupied official serving politician. This is because the grass root could be conceived as important people for the effective demoralization process. As the watch dog of the society, the print media draws government attention rural issues mostly. What could be teamed to be development aspect of rural areas.

 The media could be said to have also been seriously involved in the process of coverage of rural development projects in Akwa Ibom state. Newspaper have not been left out of the scene because of their nature interims of channel of communication, the newspaper have maintained very cordial relationship with both the government, the masses as regard rural development issues.

Starting from ancient time, the print media have proliferated popular all over the world. The have also remained popular channel of mass communication in spit of the phenomenal development of the electronic in the modern world. In their discussion of the advantage of the print media Merrill and lower stain (1999-4) state that.

Innate advantage over

Radio and television

There advantage occurs

Despite the overwhelming

Popularity of the electronic

Media and their ability to

To attack the mass

Audience the outstanding

Advantage of the media

Review ability.

It could be said the words written on a paper could be turned to a document to print has uniqueness of educating it reader by exposing them different concepts.

Despite their vaunted objectivity and self- acclaimed commitment to fairness, it can be argued that the Nigerian mass media has over the years solely neglected the Nigeria mass media was continues to be despite some progress, strictly urban. The media reports and writers from the stand point of an urban drivellers word. The ills of the rural areas, difficulties of life there, their burning sense of governance are seldom seriously conveyed.

          Arguably, most media house in the country to day believe the that since they are situated in the urban areas, their primary task is to satisfy their urban collogues, who after all are mostly those who attend to the media and of course adventure in the papers and magazine or buy up available time air time to slot in their commercials. Perhaps, they are right to adopt this stance of concentrating on the urban areas even if the journalist is socialist at heart. It is easy to see therefore that, most important structural point here concerns the way in which the news media has defined who they are specifically, who reports the news. Journalism in Nigeria has for long been under the control of urban minds and it can be maintained that most of our news room have not yet had reporters who can and are willing to bring the perspectives, values and moves needed to broaden coverage.

1.2 STATEMENT OF THE PROBLEM

        Reportage of urban development project in Akwa Ibom states has not really been focused by the press. In addition the press concentrates on urban development. Consequently, the research on rural development has not really been focused by print researchers. Having therefore discovered of rural development is so limited this study there intends to suggest measure which could enhance press coverage of rural development project in Akwa Ibom states.

1.3OBJECTIVES OF THE STUDY

The objectives of the study were to:

1.     Find out the quality of reportage given to certain specific media coverage of rural development project in Akwa Ibom state by punch and pioneer newspapers.

2.     Determine the frequency of coverage given to some certain specific rural development project in Akwa Ibom state by punch and pioneer newspaper.

3.     Determine the methods this newspaper used in gathering information on rural development projects projects in Akwa Ibom state.

4.     Find out the level of prominence given to coverage of rural development projects in Akwa Ibom state by punch and pioneer newspapers.

 1.4 RESEARCH QUESTIONS

1. What is the quality of reportage given to certain specific media coverage of rural development projects in akwa ibom state by punch and pioneer newspapers.

2. What is the frequency of coverage given some certain specific rural development projects in akwa ibom state by punch and pioneer newspapers.

3. What are the method newspapers used in gathering information on rural development projects in akwa ibom state.

4. what is the level of prominence given to coverage of rural development projects in akwa ibom state by punch and pioneer newspaper.

1.5 SIGNIFICANCE OF THE STUDY

The study  boundary is akwa ibom state on print media coverage of rural development project were punch and pioneer newspapers. Therefore, the beneficiaries of the study are point carpets students in mass communication of uyo city polytechnic and other researchers.

1.6 DELIMITATION OF THE STUDY

The study boundary is Akwa Ibom state on print media coverage of rural development projects were punch and pioneer newspapers will be compared.

1.7 LIMITATION OF THE STUDY

The researcher was constraint by unavailable factors which were: lack of time, look of finance lack of reference materials.

1.8 DEFINITION OF TERMS

      PRINT MEDIA

The industry associated with the printing and distribution of news through newspapers.`

COVERAGE

          It is referred as the act of coverage on ente inorder to report it on radio, television or in the press.

RURAL DEVELOPMENT PROFECTS

They term refers to development of infrastructures such as housing, roads, and other related matters in a rural set up.

COMPARATIVE       

A process where two objects, events, persons or two entities are examined and at the same similarities and differences are spotted out of them.


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