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- Major Attributes are Abstract, All Chapters, Figures, Appendix, References.
- Study Level: BTech, BSc, BEng, BA, HND, ND or NCE.
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ABSTRACT
This research work was carried out to show that packaging could serve as a promotion tool in the detergent industry, using PZ Cussons Plc Aba as a case study to arrive at a valid study
The researcher made effort to pin point the role, importance, problems and challenges facing as regard to the packaging practices.Also steps were taken to determine the possible solution to the above mentioned problems. To better understand the research topic, the researcher views the opinion and contributions of scholar and experts in various fields as regards the subject matter.
Furthermore, questionnaire was used to collect instant information from the research population of 200 respondents determined using the yaro yumen model. The data were tabulated and subjected to analysis in percentages.However, conclusions were drawn based on the findings established.
Finally, research draws conclusion and recommendation.
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SIMILAR MARKETING FINAL YEAR PROJECT RESEARCH TOPICS
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1. COVERAGE OF INFLUENCE OF TELEVISION COMMERCIAL ON FAMILY BUYING HABIT OF PEAK MILK IN UYO URBAN
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2. THE EFFECT OF MOTIVATION ON STAFF PERFORMANCE
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3. THE EFFECT OF PRICING POLICY ON SALES IN THE BEVERAGE INDUSTRY
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4. MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS (A Case Study Of Mac – Davos Hotel Enugu)
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5. PERCEPTION AND SOCIAL INFLUENCE OF ELECTRONIC MEDIA ADVERTISING ON STUDENTS
» (A CASE STUDY OF ABIA STATE UNIVERSITY)CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY In recent times some school of thought believes that tradi...Continue Reading »Item Type & Format: Project Material - Ms Word | 52 pages | Instant Download | Chapter 1-5 | MARKETING DEPARTMENT
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6. THE EFFECT OF MOTIVATION ON PRODUCTION IN AN ORGANISATION (A CASE STUDY OF BETA GLASS PLC, UGHELLI)
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7. THE IMPACT OF ADVERTISING ON THE CONSUMPTION OF CONSUMER GOODS: A CASE STUDY OF GOVERNMENT PAID WORKERS (CIVIL SERVANT) IN ENUGU STATE.
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8. APPLICATION OF MARKETING CONTROL TECHNIQUES IN MANUFACTURING FIRMS
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9. THE IMPACT OF PUBLIC RELATIONS ON CUSTOMERS PATRONAGE OF NEW GENERATION BANK IN NIGERIA A STUDY SELECTED, COMMERCIAL BANKS
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10. IMPACT OF ENTREPRENEURSHIP SKILL ON REDUCTION OF YOUTH UNEMPLOYMENT IN EBONYI STATE: A STUDY OF NATIONAL DIRECTORATE OF EMPLOYMENT IN EBONYI STATE
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