ABSTRACT

This study is entitled, Strategic Management and Corporate Performance of First Bank Plc, Uyo, Akwa Ibom State. The study was designed to underscore the relationship between strategic management and firm’s performance in the banking industry. Specifically, the study examines the relationship between strategy formulation and corporate performance; it also assesses the relationship between strategy formulation and corporate performance; lastly the study went further to examine the relationship between strategy evaluation and control on corporate performance. The survey research design was adopted in this study. The study population was the entire managerial staff of First Bank Plc Uyo. Descriptive and inferential statistics was used in analyzing the data of the study. Findings from the result of analysis indicate that there is a significant and positive relationship between the independent variable (strategic management) and the depended variable (firm’s performance) of First Bank Plc, Uyo. Based on the findings of this study, it was concluded that strategic management has a positive effect on corporate performance, and its application, to a very great extent, determines the long run performance of firms both within and outside the banking industry. Consequently, the study recommended that, firms should inculcate the application of strategic management practices in their day to day activities, by analyzing their internal and external environment, formulating strategies, properly implementing the formulated strategies, as well as a periodic evaluation and control of the strategies to achieve optimum performance.

 

 

TABLE OF CONTENTS

Title Page        -           -           -           -           -           -           -           -           -           i

Declaration      -           -           -           -           -           -           -           -           -           ii

Certification    -           -           -           -           -           -           -           -           -           iii

Dedication      -           -           -           -           -           -           -           -           -           iv

Acknowledge              -           -           -           -           -           -           -           -           v

Abstract          -           -           -           -           -           -           -           -           -           vi

Table of Contents       -           -           -           -           -           -           -           -           vii

List of Tables  -           -           -           -           -           -           -           -           -           xi

List of Figures             -           -           -           -           -           -           -           -           xiii

CHAPTER ONE

1.0       Introduction    -           -           -           -           -           -           -           -           1

1.1       Background to the Study       -           -           -           -           -           -           1

1.2       Statement of the Problem       -           -           -           -           -           -           6

1.3       Research Objectives    -           -           -           -           -           -           -           7

1.4       Research Questions     -           -           -           -           -           -           -           8

1.5       Hypotheses of the Study        -           -           -           -           -           -           8

1.6       Significance of the Study       -           -           -           -           -           -           9

1.7       Scope of the Study     -           -           -           -           -           -           -           9

1.8       Organization of the Study      -           -           -           -           -           -           10

1.9       Limitations of the Study         -           -           -           -           -           -           11

1.10     Brief History of First Bank Plc           -           -           -           -           -           11

1.11     Definition of Terms    -           -           -           -           -           -           -           14

CHAPTER TWO

2.0       Introduction    -           -           -           -           -           -           -           -           16

2.1       Conceptual Framework           -           -           -           -           -           -           16

2.1.1    The Concept of Strategy         -           -           -           -           -           -           16

2.1.2    Strategic Management            -           -           -           -           -           -           18

2.1.3    The Strategic Management Process    -           -           -           -           -           20

2.1.4    The Concept of Performance and Performance Indicators    -           -           23

2.2       Theoretical Framework           -           -           -           -           -           -           30

2.2.1    Porter's Theory of Competitive Advantage    -           -           -           -           30

2.2.2    Resource-Based Theory or View (RBV)        -           -           -           -           32

2.2.3    Mckinsey 7s Model     -           -           -           -           -           -           -           33

2.3       Empirical Framework on Strategic Management and Firm’s Performance 35

2.4       Summary of Literature Review          -           -           -           -           -           42

CHAPTER THREE

3.0       Research Methodology           -           -           -           -           -           -           43

3.1       Research Design         -           -           -           -           -           -           -           43

3.2       Population of the Study          -           -           -           -           -           -           43

3.3       Sample Size Determination     -           -           -           -           -           -           44

3.4       Data Collection           -           -           -           -           -           -           -           44

3.5       Research Instrument   -           -           -           -           -           -           -           44

3.6       Validity of Research Instrument        -           -           -           -           -           45

3.7       Reliability of Research Instrument     -           -           -           -           -           45

3.8       Methods of Data Analysis      -           -           -           -           -           -           47

CHAPTER FOUR

4.0       Data Analysis, Results and Discussion           -           -           -           -           48

4.1       Data Presentation        -           -           -           -           -           -           -           48

4.2       Test of Hypotheses     -           -           -           -           -           -           -           64

4.2.1    Strategy Formulation and Corporate Performance     -           -           -           64

4.2.2    Strategy Implementation and Corporate Performance           -           -           65

4.2.3    Strategy Evaluation and Corporate Performance       -           -           -           67

4.3       Discussion of Findings           -           -           -           -           -           -           68

CHAPTER FIVE

5.0       Summary of Findings, Conclusion and Recommendations    -           -           71

5.1       Summary of Findings -           -           -           -           -           -           -           71

5.2       Conclusions     -           -           -           -           -           -           -           -           72

5.3       Recommendations      -           -           -           -           -           -           -           72

5.4       Suggestions for Further Study            -           -           -           -           -           73

5.5       Contribution to Knowledge    -           -           -           -           -           -           73

References      -           -           -           -           -           -           -           -           75

Appendices     -           -           -           -           -           -           -           -           80

LIST OF TABLES

Table 3.1:                   Results of Reliability Test      

Table 4.1:                   Highest Level of Education    -           -           -           -           49

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