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Abstract
Firms determining factors have been identified to have an immeasurable role in enhancing
the financial performance of companies, but available literatures in this area are mixed and
inconclusive. Owing to these mixed and inconclusive findings, this study therefore examines
the impact of both internal and external factors on the financial performance of listed
consumer goods firms in Nigeria. The population of the study consists of twenty-seven (27)
listed consumer goods firms as at 31st December 2015. Fifteen of the listed consumer goods
firms were selected to form the sample of the study for the period of eleven years (2006-
2016). The study employed multiple regressions as tool for analysis. Secondary data obtained
from the financial statements of the companies was analysed. The result revealed that
liquidity, leverage and firm size are the most important determinants of financial
performance. Hence, all three variables are positively and significantly related to financial
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